A Waste of 1's and 0's

Submitted by Dan Stay on Fri, 11/12/2010 - 21:33

So I just got a mail from that water ice place down the street from us.  (I subscribe to all the competition's e-mails so I can see what they are up to.)  It seems they're offering a nifty gift card deal.  Buy a $10 gift card and get a free treat,  Gee, that's swell!

There's just one problem.  They're CLOSED!  They don't open until March!  So I can buy a gift card now [online] and get my reward...4 months from now?!  Imagine the joy on the gift card receiver's face when they realize they can treat themselves! ...in a few months...  We're not exactly marketing geniuses here, but this really takes the cake!

Speaking of cake, we sell those here at Bruster's Annapolis.  YEAR ROUND!  Along with GIFT CARDS too!  You can buy one, or many, in any denomination and give it right away.  As an added feature the person that receives the card can appear at any Bruster's and treat themselves...RIGHT AWAY!  You can even get the cards at our store from a real live person or order them online if that's your pleasure.  We're even offering a little deal of our own on the gift cards too.

Now THAT's swell!

Thank you for being a loyal year-round Bruster's customer.

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Dan Stay, together with his wife Margaret, is the Owner/Operator of Bruster's Annapolis. In addition, he is a husband, father of two, broadcast technician and computer nerd.